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The Korea International Trade Association(KITA) was established in 1946 with the objective of advancing the Korean economy through trade, and is currently the largest business organization in Korea with over 70,000 member companies.

Ministry of SMEs and Startups and Korean International Trade Association(KITA) co-host ‘2021 K-Product Roadshow Colombia’.

As links between the Latin America and Korea grow stronger and more wide-ranging, this event continues to develop its standout role: as the number one marketplace event between the two regions.

It is extensive and eclectic, and enables Latin American buyers to directly source from over 100 products, on display from 62 leading manufacturers and suppliers. All participants are qualified companies, with guaranteed quality and delivery standards.

This first show will focus on a number of key product segments including: cosmetics, lifestyle goods, food, baby products, etc.